Note to moderator

Note to moderator:
My name is Godgift Emesi (9044) and for my A2 Coursework I am in group 3 with Monica Aghadiuno (9365), Angela Chen (9025) and Thakshana Yogeswaran (9179).
To see my work, please click on the 3 labels on the right named A2 Research and Planning, A2 Construction and A2 Evaluation, and ignore the rest as that is my classwork.

Group 3 - Music Video

Group 3 - Digipak

Group 3 - Digipak
Our Digipack, top left - back, top right - front, bottom left - inside panel, bottom right - inside panel (CD)
This is a link to our website, click the image above to enter our site

Monday 13 October 2014

Case Study: The Knife that Killed Me introduction

                      1)Film genre and type of production? 
Genre- Teen Drama/Thriller
Production type- Low budget British Indie, rated 15

2) What's the film about?
Themes- Knife crime, youth, violence, rivalry, relationships
Synopsis- A compelling journey through the memories of teenager, Paul Varderman, who becomes embroiled in a gang war at a new school, as he reflects on the events leading to when his life is cut short.

3) Global and UK release dates? Where and what formats? 
UK- 24th October 
Global- N/A
FormatOnline streaming globally, DVD&VOD (video on demand) and  then the team plan to have a free multi platform campaign for the film:
 - Online Premier streamed live simultaneously with a promo       event at 'Franks Cafe London'.
 - Free movie screening on the 50-screen media wall at the    Museum of Science and Industry, Manchester
 -Also screened at London Independant Film Festival, Shortwave Cinema
 -Charity event at Notting Hill

4) Nationality of the film?
British. This is because the film was produced in Britain (specifically Yorkshire), by British directors, with a British cast and for a British target audience etc. 

5) Institutions behind the film's production and UK/US distribution? Where are they based? 
Produced by- Green Screen Studios,based in Yorkshire, who had brought in Thomas Mattinson &Alan Latham to help produce the film
Distributed by- Universal Studios, based in London, was in charge of UK distribution. Focus Features, based in California and owned by Universal Studios, was in charge of US distribution. And Stealth Media Group, based in Brighton,  was in charge of distribution everywhere except the US and the UK. VOD and DVD distribution was handled by Universal studios and GSP distribution ( a very small Yorkshire based company) helped get the film into York cinemas. 
Financed by- Gloucester Place Films, which is a subsidiary of Matador Pictures, and Premier Pictures
6) What's the film's production budget?
£3 million; the film was subsidised a lot through many companies that helped finance it, mentioned above.
Kickstarter, a campaign that allows people from the public to pledge money to support the film and help it get shown theatrically, helped the films team reach over their aim of £20,000 with pledges totalling £20,094 from 283 different people

7) Any connection with other films?
Based on the best selling novel by Anthony McGowan, rated 4.5 stars on Amazon, and Green screen techniques used in production of the film 
is similar to that of 'Sin City'.


8) Who's the director? 
Kit Monkman, an experimental film maker& artist, and Marcus Romer, a director and actor best known for his roles on Emmerdale and The Bill.

9) How has the film been cast? Who's in it?
A predominantly male, white cast who are all working (under the radar) British actors. The main Character is played by Jack McMullen, best known for his role on Waterloo road and can therefore be considered having a regional reputation. The fact all the actors are British helps supports British industry.

10) Core audience? Secondary/ tertiary markets? 
Core- British 16-24 year olds (youth)
Secondary- Fans of the book
                 - Fans of Indie films and the drama genre
                 -People local to Yorkshire where the film was shot
Tertiary- Inner city people who find the themes of the film relatable
             - Upper education institutions (e.g.schools/universities) wishing to use the film for 
               educational purposes on youth violence etc.  


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